Executive Brief:

5 Strategies for Turning Medical Imaging into a Strategic Asset

Executive Insights on Innovation in Partnership with HIMSS, New York-Presbyterian Hospital, the MedStar Institute for Innovation, and Ambra Health

Ambra Health Strategies for Unlocking Imaging As a Data AssetToday, manual work abounds when dealing with medical imaging and patient data, and often it’s buried-on CDs and within siloed PACS, making it a liability rather than the key diagnostic asset it should be. At the same time, technology innovations like cloud computing, artificial intelligence, and deep learning are advancing rapidly and have shown they can boost physician productivity and patient satisfaction.

How do you balance it all and choose the right opportunities to innovate medical image management in a way that advances patient care?

This brief brings together healthcare industry thought leaders, practitioners, and technology innovators from New York-Presbyterian Hospital and the MedStar Center for Innovation to discuss how to leverage innovation to turn medical imaging into a strategic asset.

In this whitepaper, you’ll discover 5 of the key recommended strategies for imaging innovation:

  • Don’t just think cost reduction―think new revenue generation.
  • Focus on the white space
  • Use “data liquidity” to unlock image management innovation.
  • Align imaging innovation strategies around new patient expectations.
  • Use metrics to identify opportunities to innovate.

Insights From:

David Tsay, M.D., Ph.D.

New York-Presbyterian Hospital

David Tsay, NYPDr. David Tsay M.D. Ph.D. is a Directorthe New York-Presbyterian Center, where he oversees technology and implementation at the NYP Innovation Center. Dr. Tsay continues to practice as a cardiologist at New York-Presbyterian/Columbia University Medical Center. He is board certified in Internal Medicine, Cardiology, and is a specialist in Cardiac Electrophysiology. Dr. Tsay received his BA in Physics and Computer Science from Columbia University College, and completed his M.D. and Ph.D. Doctorate degrees from Columbia University College of Physicians and Surgeons.

Pete Celano

MedStar Institute for Innovation

Pete Celano, MedstarPete has worked in healthcare for 20 years, including as a co-founder of BeClose.com and before that the owner of a Software-as-a-Service company in the x-ray space, for sharing DICOM images among hospitals. BeClose.com (Vienna, VA) was founded in 2009, and is a competitor in Remote Patient Monitoring, having spun out of MicroStrategy, Inc. As Director of Consumer Health Initiatives for the MedStar Institute for Innovation, Pete is especially focused on making patient access more convenient and friction-free. A major area of interest is cloud-platforms that can tie into the EMR, to drive new system revenue, reduce costs, improve outcomes and extend access. Another interest area is screening patients using evidence-based questionnaires, especially on the web and mobile. A major focus for Pete is the business of getting to the Patient’s doorstep.Pete has a BA and MBA from the University of Virginia, and has presented at a variety of meetings and conferences on Digital & Mobile Health, Cybersecurity, Cloud Platforms and Access.

Morris Panner

Ambra Health

Morris Panner, CEO, Ambra HealthAs CEO of Ambra Health, a leader in cloud medical imaging, Morris Panner works closely with industry leaders at some of the world’s largest health systems including Stanford Children’s Health and Memorial Hermann. Focused on delivering better care through better technology, Morris is a frequent contributor to business, healthcare, and technology publications. Morris has a BA from Yale University and a JD from Harvard University.